Websites that convert were the furthest thing from my mind when I built my first website back in the mid-1990s when entrepreneurs like myself were jumping on the internet bandwagon. When I say it was terrible, I’m not being modest. It was awful. From a design aesthetic, it was passable and rudimentary. What made it […]

If you’ve ever wondered how to supercharge your creative thinking, you’re in the right place. Being creative isn’t just for painters or novelists — it’s a crucial skill for all aspects of life, personal and professional. Creativity gives us this super cool ability to birth new, innovative ideas or link existing ones in fresh ways. It’s like a secret weapon for problem-solving.

Mitigating the threat of ChatGBT and its friends Is the AI threat to copywriters and designers real or is it all hype? That seems to be the question du jour, du semaine, and du mois for creatives. It’s one of the fighting points in the Hollywood writer’s strike, and it’s the topic of conversation in […]